SARAH GROTTA
Director, Debit and Alternative Products Advisory Service
Email: sgrotta@mercatoradvisorygroup.com
+1 (781) 419-1704
Roles and Responsibilities
Sarah is Director of Debit and Alternative Products Advisory Service at Mercator Advisory Group covering debit issuing in addition to bill pay, person-to-person solutions, ACH and other “pay now” products.
Latest Research
Overdraft Fees at an Inflection Point, Not a Cliff
In-Depth Report / June 2022
The Emerging Age of the Super App
In-Depth Report / June 2022
2022 ATM Market Summary: Coping in a New Cash and Digital Era
In-Depth Report / June 2022
Background
Previous Experience
Sarah’s professional credentials include over 20 years of broad payments and banking experience with a track record of new product innovation including market leading solutions, development of realistic new product business plans, product road maps, new product requirements and successful marketplace launches.
Her experience includes senior leadership positions in a mix of large financial institutions and fast-paced startups including KeyBank, SunTrust, Springbok and DimpleDough in addition to managing her own consulting firm. Sarah’s responsibilities have included managing debit card and prepaid card lines of business, merchant services and ISO sponsorship portfolios, growing an ACH consolidation business as well as deploying a surcharge free ATM solution.
Sarah’s specific areas of strength include, long term product road map development, product assessment and market gap analysis, tactical business modeling and budgeting, development of go-to-market plans, and new product business requirement design.
Education
Sarah holds a BS from Miami University in Finance.
