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New research from Mercator Advisory Group examines developments in competitive small business credit card marketplace
Published on: January 24, 2013 Author: Ken Paterson Alternate Point of Contact: Amy Dunckelmann
After a period of rapid product development, participants in the small business credit card space appeared to temporarily slow their product development cycles.
The small business credit card market remains a critical one for U.S. credit card issuers. With nearly 28 million small businesses and room to grow business card penetration, there remains significant opportunity for product growth. This research is part of Mercator Advisory Group’s ongoing annual coverage to this topic.
“2012 certainly marked a year that took a break from the rapid product development cycle that we have seen in recent years, and when the market leaders appeared to focus more on execution than innovation. This was perhaps an appropriate strategy for a year in which small businesses themselves searched for direction from the economy,” comments Ken Paterson, VP for Research Operations at Mercator Advisory Group and the primary author of the report.
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Highlights of the report include:
One of the nine exhibits included in this report:
This report contains 22 pages and nine exhibits.
Companies mentioned in this report include: American Express, Capital One, Chase, Discover, MasterCard, US Bank, Visa, and Wells Fargo.
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