Eighth report from Mercator Advisory Group’s 2012
CustomerMonitor Survey Series probes customer use of self-service banking and impact on other channels
Boston, MA -June 18, 2013 – Self-service banking is growing rapidly as consumers want to be able to do more banking themselves at their own convenience. Automation reduces the cost per financial transaction, increasing financial institutions’ profitability while offering consumers a more convenient way to bank 24/7. Today’s consumers have new ways to deposit checks with the growth of remote deposit capture and new ways of getting cash (such as at retail checkout) when making debit card purchases. Forty percent of surveyed consumers had asked for cash back when using debit cards in
stores in six months prior to the 2012 survey, and over half of young adults received cash this way.