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New Mercator Advisory Group research examines the trend of FIs outsourcing mobile banking development and deployment to strategic partners.
Published on: May 2, 2013 Author: Ed O'Brien Alternate Point of Contact: Amy Dunckelmann
In new research, Mobile Banking Deployment: Partnering and Outsourcing, Mercator Advisory Group reviews how the pace of innovation in mobility has caused financial institutions to consider new ways of bringing new mobile banking products to market efficiently and effectively.
“As the rapid pace of innovation in mobile banking continues, the use of partners to swiftly and reliably deploy new mobile banking features will make sense for a wider variety of financial institutions that desire to be more competitive in their markets and strive to differentiate themselves to their customers and members,” comments Ed O’Brien, director of Mercator Advisory Group’s Banking Channels Advisory Service and author of the report.
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Highlights of this report include:
This report is 26 pages long and has 15 exhibits.
Organizations mentioned in this report include: Apple, Euronet Software, First Data, FIS, Fiserv, Google, Harland Financial Solutions, Intuit, Monitise, and RIM.
Members of Mercator Advisory Group’s Banking Channels Advisory Service have access to this report as well as the upcoming research for the year ahead, presentations, analyst access and other membership benefits.
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