Amounts spent on prepaid gift cards in the U.S. will grow in the 2013 holiday season. Mercator Advisory Group’s holiday forecast of loads in the In-Store Gift Card segment of closed-loop prepaid cards predicts that the business will continue to grow. While most of the cards will be plastic, new distribution channels offer retailers new ways to engage customers.
Gift Cards Remain at the Top of Holiday Shopping Lists
$2,950.00
Published on: December 4, 2013
Author: Ben Jackson
Alternate Point of Contact: Amy Dunckelmann