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The democratization of analytics tools for banking industry
New research from Mercator Advisory Group examines opportunities that analytics innovations offer for understanding banking customers’ behavior
Published on: November 11, 2015 Author: Ed O'Brien Alternate Point of Contact: Amy Dunckelmann
In this research note, Analytics Innovations for Business Users Show Promise in Banking, Mercator Advisory Group examines the important role that new analytics and data management solutions can play in financial institutions’ efforts to better understand and serve their banking customers.
“There is democratization of sorts occurring in the industry and driving exciting and important changes. New solutions that include data visualization make it far easier than ever for business users to initiate queries and run initial test-and-learn models by themselves with the assistance of quantitative experts,” comments Ed O’Brien, Director of Mercator Advisory Group’s Banking Channels Advisory Service and author of the research note.
This research note is 8 pages long and has 2 exhibits.
Companies mentioned in this research note include ACI Worldwide, CO-OP Financial Services, D+H, FICO, FIS, Fiserv, IBM, Jack Henry & Associates, Microsoft, Microstrategy, Oracle, SAP, SAS, and Vantiv.
Highlights of this research note include:
Commercial & Enterprise Payments
Debit & Alternative Products
North American PaymentsInsights
Small Business PaymentsInsights
Fraud Experience PaymentsInsights
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