Boston, MA
April 2008

2007 Online Payments Market in China: Market Overview and Major Players


More and more China’s consumers are realizing the benefits of online shopping and online payments. One in every five Chinese Internet users has bought something online and many have paid online as well. Leading online payment service providers have been cultivating the market and attracting users by offering free services. the Improvements in the convenience, reliability and security also lessen consumers’ concerns with paying online. The e-commerce market in China has been growing by over 110% per year on average since 2002. China’s online payment market, which is expected to record over CNYH195 Billion (USD 27.85 Billion) transaction volumes in 2008 alone.

Terry Xie, Director of Mercator Advisory Group’s International Advisory Service and principal analyst on this report comments, “The online payment market in China has been growing rapidly over the past 3 years and the high-speed growth is expected to continue in the foreseeable future. However, the market entry barrier is getting high, and local competition remains intense. The majority of the market will continue to be shared among the top players, while the rest would have to fight for profits and market share through differentiation and niche markets.”

The most recent report from Mercator’s International Advisory Service discusses the internet penetration in China and the booming online shopping market in China. A brief history of the evolution of online payment market in China is then provided, followed up by discussion of the current state, the industry landscape, and issues in the market. The third chapter of the report surveys the online payment market in China with profiles of leading players including Alipay, Tenpay, ChinaPay, 99Bill, and International Payment Solutions (IPS). Overviews of other major players in the market are also provided.

One of the 5 Exhibits included in this report:

The report contains 33 pages long and 5 exhibit

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