Let Me Teach You How to Pay Me: Merchant Mobile Wallets in Action

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Media: Members of the press/media interested in participating in the teleconference can contact Karen Yetter at: media@mercatoradvisorygroup.com for media credentials for this online event.

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    This Webinar is available for purchase by non-members for $1,000

Merchants are showing the way to capture the U.S. consumer’s attention in use of mobile wallets, and the financial institutions facilitating the effort will be able to demonstrate continued value to their merchant clients. The migration of non-cash payment to the mobile device will eventually be widespread, but at present it proceeds at the pace reflective of technology device refresh. However, several players in the merchant sector have recognized and exploited opportunity to reshape payment processes and methods to their own benefit and as a marketing tool.

Join Joseph Walent, Senior Analyst, Emerging Technologies, on Thursday, July 28 at 1 PM EDT, as he reviews the key issues and trends underway in the mobile wallet ecosystem. He will outline the strengths and weaknesses of the two merchant wallet styles and the characteristics of merchants that would most benefit from each.

Key points of the webinar include:

  • The objective of the Merchant Mobile Wallet

  • How Merchant Mobile Wallets functions with brief studies of single-merchant wallets and merchant-aggregator wallets

  • Merits of Mobile Merchant Wallets vs. Universal Wallets

  • Near term opportunities for Merchant Mobile Wallets