Prepaid

Prepaid Cards: Addressing the Needs of Goal-Oriented Savers

August 15, 2017
Tim Sloane
Aaron McPherson

Cardholders are saving to spend, which can help prepaid card providers.

Savings accounts attached to prepaid cards make the cards more similar to traditional bank accounts than previously. However, customers are not using these accounts as long-term money repositories. They are using them to pay anticipated expenses and to smooth out personal income volatility. 

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