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Five Reward Events That Will Alter the Credit Card Value Proposition
Posted:
June 27, 2018
Author:
Brian Riley
Alternate Point of Contact:
Theodore Iacobuzio
Abstract:
Issuers must adapt to an evolving market and ensure that their products address market change.
Program changes, perk eliminations, new retention strategies, retailer reward tests, and American Express’s plan to shave merchant fees will drive change in bank card reward programs.
You must be subscribed to Mercator's Merchant Services service to download this viewpoint
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