Consulting Services

Market Opportunity Assessments

Mercator Advisory Group can help your firm better understand current and future opportunities in the marketplace. We can provide you with insight into market opportunities as well as possible threats. We know the hot topics, the trends, the players, and the customers in the payments industry.

Market Sizing Projections
Market segmentation and associated revenues, trackers and forecasts

User Demand Forecasts
Expected uptake by customer segments

Product Launch Analysis
Business case development, SWOT analysis, win/loss reviews

Competitive Intelligence & Benchmarking
Feature/functionality reviews, pricing schemes, customer interviews

Market Entry Strategies & Validation