Service Description
Mercator Advisory Group’s Debit and Alternative Products Advisory Service (DAS) focuses on the needs of debit issuers, acquirers and processors, and the vendors who serve them. The emphasis of this service is on the various forms of consumer or “pay now” methods that involve accessing a transaction account. These methods include, for example, debit cards, ACH, and Electronic Fund Transfer.
From the perspective of account holders, financial institutions, and merchants, Mercator Advisory Group examines the impact of current and future technology on business processes at all stages of the pay now account and transaction life cycle.

Principal Focus Areas and Research
The Debit and Alternative Products Advisory Service focuses on identifying areas of opportunity, monitoring new developments that will impact growth from the perspectives of the various stakeholders, analyzing key metrics, and identifying trends including but not limited to: best practices, innovative strategies, regulatory issues, partnership opportunities, risk management, key market practitioners, and emerging products and business lines.