Customer Interaction

  • Latest Mercator Research

    FI Delivery Channel Ecosystem: Crafting a Customer Experience

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  • Latest Mercator Research

    2016 ATM Market Benchmark Report

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  • Latest Mercator Research

    A Digital Future Compels the Use of Technology to Automate Achieving Financial Goals

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  • Latest Mercator Research

    Digital Banking Is Taking Hold: The State of Mobile and Online Banking in 2016

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  • Latest Mercator Research

    Reaching Potential Wealth Management Customers Across the Wealth Spectrum

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Service Description

Mercator Advisory Group’s Customer Interaction Advisory Service concentrates on the variety of contact instances financial institutions, merchants, and solution providers cultivate with their clients. We explore how delivery strategies, marketing, operational processes and technological innovations combine to create enhanced customer experiences, drive improvements in financial instrument capabilities and expand revenue growth opportunities.

Our research focuses on the use of traditional and next-generation financial service delivery channels to serve existing customers and onboard prospective customers with payment products, lending, deposit accounts, consumer credit, financial wellness services, and data security services.

Understanding the wide scope of challenges presented to market participants, we provide strategic guidance leveraging our practical understanding of payments and financial services, and continuous review of product-centric and service-oriented approaches.

Customer Interaction Mailing List


Principal Focus Areas and Research

Cloud-Based and Outsourced Services

Connectivity and Relationship Transformation

Delivery Channels

Information Management Driving Customer Experience