Prepaid

Order Form

    This individual Report 11th Annual U.S. Prepaid Cards Market Forecasts, 2014–2017 is available for purchase. This Report is available to members of Mercator Advisory Group’s Prepaid Advisory Service. Please be advised that this Report is normally part of a research and advisory service that provides ongoing support throughout the year. As such, this Report contains significant depth of content that is selected for its strategic importance to our members. (For a description of these services, see our Advisory Services section).

    While the Report represents significant analyst time invested, there is no means of our ascertaining if it will fully meet your specific intended purposes. Typically, these Reports form the basis for future discussions with our clients where we are able to fine-tune additional information that we have gathered in the construction of the series of Reports (or locate new information rapidly due to our exclusive focus on gathering information in the payments industry) for specific member needs.

    Unfortunately, in fairness to our paying members, we are not able to offer this level of support for a single Report purchase. We will, however, credit any Research Document purchase against the future purchase price of the service should you become a member within 30 days of purchasing the document.

    The price for individual Report purchases is $2450 per document. 

     

    Use the form below to request this individual Report purchase or

    Click here for a fax-back order form

     

     

     

11th Annual U.S. Prepaid Cards Market Forecasts, 2014–2017

Prepaid Loads Continue to Grow as Individual Segments Struggle

Research from Mercator Advisory Group shows which segments of the prepaid market will grow, and which will shrink through 2017.

Video Press Release

Members Only – Executive Summary


The report titled 11th Annual U.S. Prepaid Cards Market Forecasts, 2014–2017 provides an analysis of the growth and development of the prepaid cards industry through 2017. The report overviews load, growth, and market dynamics in the United States across all prepaid segments.

Mercator Advisory Group’s forecast report identifies key segments that will continue to witness a decline over the next few years as well as those that should see growth. The economy, politics, and consumer behavior will all influence which segments grow and which decline.

This report reviews and forecasts load dollar volume and card volume for both open-loop and closed-loop segments. This forecast highlights the segments approaching market saturation as well as those that will continue to experience double-digit annual growth.
  
"The fluctuating economy has made the prepaid market much more dynamic, with some segments benefitting and others seeing slower growth," Ben Jackson, director of Mercator Advisory Group's Prepaid Advisory Service, and author of the report, comments.

Members of Mercator Advisory Group's Prepaid Advisory Service have access to this report as well as the upcoming research for the year ahead, presentations, analyst access, and other membership benefits.

Highlights of the report include:

  • In this annual forecast report, Mercator Advisory Group has taken a largely conservative approach to forecasting prepaid market growth due to the current state of the U.S. economy, the uncertain regulatory environment, and rapidly changing payments technology. 

  • This forecast assumes that the slow economic recovery will continue and that government benefit programs will continue to shrink, with the exceptions of Social Security and Court-Ordered Payments. 

  • The two largest segments traditionally have been closed-loop In-Store Gift Cards and Nutrition Assistance. The Money and Financial Services segment overtook closed-loop Nutrition Assistance cards in 2013, and, if the current weakness in closed-loop gift cards continues, it will become the largest segment in 2014.

  • Based on the much larger total closed-loop market size, the open-loop market will not surpass the closed-loop market until 2017, individual segments notwithstanding. The fastest growing segments are forecast to be the open-loop FSA/HSA Tax Deferred Programs segment, open-loop Money / Financial Services segment, and the closed-loop Digital Media segment.