Mobile Banking Deployment: Partnering and Outsourcing
New Mercator Advisory Group research examines the trend of FIs outsourcing mobile banking development and deployment to strategic partners
Boston, MA - May 2, 2013 - In new research, Mobile Banking Deployment: Partnering and Outsourcing, Mercator
Advisory Group reviews how the pace of innovation in mobility has
caused financial institutions to consider new ways of bringing new
mobile banking products to market efficiently and effectively.
the rapid pace of innovation in mobile banking continues, the use of
partners to swiftly and reliably deploy new mobile banking features will
make sense for a wider variety of financial institutions that desire to
be more competitive in their markets and strive to differentiate
themselves to their customers and members," comments Ed O'Brien, director of Mercator Advisory Group's Banking Channels Advisory Service and author of the report.
Highlights of this report include:
- The status of mobile deployment at the largest U.S. banks
- The search by other financial institutions for ways to become more competitive in their markets
Description of second-generation features, designed for use with mobile
platforms, that can be extended to both smartphones and tablets
- The value inherent for small to midsized institutions in leveraging partners for mobile banking deployment
- The ease of deployment for hosted solutions provided customization is kept to a minimum
One of 15 exhibits in this report:
This report is 26 pages long and has 15 exhibits.
Organizations mentioned in this report include: Apple, Euronet Software, First Data, FIS, Fiserv, Google, Harland Financial Solutions, Intuit, Monitise, and RIM.
Members of Mercator Advisory Group's Banking Channels Advisory Service have
access to this report as well as the upcoming research for the year
ahead, presentations, analyst access and other membership benefits.
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About Mercator Advisory Group
Mercator Advisory Group
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uncover the most lucrative opportunities to maximize revenue growth and
contain costs. Our clients range from the world's largest payment
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