This individual Note Middle Market Creates a Renaissance for Commercial Card Rewardsis available for purchase. This Note is available to members of Mercator Advisory Group’s Commercial & Enterprise Payments Advisory Service. Please be advised that this Note is normally part of a research and advisory service that provides ongoing support throughout the year. As such, this Note contains significant depth of content that is selected for its strategic importance to our members. (For a description of these services, see our Advisory Services section).
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In the last few years, smaller companies with smaller programs working with regional and second tier commercial card issuers began a resurgence of offering and adopting corporate card with reward programs. Mercator Advisory Group's newest research note, Middle Market Creates a Renaissance for Commercial Card Rewards, examines how in a competitive commercial card landscape, offering corporate card with a reward program provides a point of differentiation as well as a means for issuers to reward their smaller spending clients.
Smaller companies with smaller programs are mostly shut out from rebate eligibility by the bigger issuers, according to this research from Mercator Advisory Group’s Commercial and Enterprise Payments Advisory Service. Additionally, regional and second tier issuers don’t have deep enough pockets to be able offer smaller programs cash incentives for spend. This has caused a resurgence of commercial card rewards.
The research note is 9 pages long and contains 4 exhibits.
Companies mentioned in this research note include Chase, J.P. Morgan, MasterCard, U.S. Bank, Visa
Members of Mercator Advisory Group's Commercial and Enterprise Payments Advisory Service have access to this report as well as the upcoming research for the year ahead, presentations, analyst access and other membership benefits.
One of the exhibits included in this note:
(Click to Enlarge)
Highlights of the research note include:
- The inner workings of a reward program
- Issuers’ offerings
- Should companies opt for reward programs
- Rewards vs. rebates
- Outlook for future rewards adoption